This week I wrote a script for an explanation video. These 8 tips from Column Five’s blog were a great guide to communicate the messages in a well-structured and clear way. Even though explainer videos have become almost hackneyed, they are very valuable for companies and viewers. Because they are able to transport complex information […]
Every website, every blog and every professionally maintained social media profile needs a content style guide. A style guide regulates, as the name suggests, the style of how to do something. This is useful because the guide is operationally at your side. He is the tactic that complements the content strategy.